Asahi’s JOKKI Can is a revolutionary canned beer that allows you to enjoy the sensation of drinking from a beer mug right at home. Officially named “Asahi Super Dry Nama JOKKI Can”, it was launched in 2021 and quickly became a sensation. In this article, we’ll introduce this innovative product that has made waves in Japan’s beer industry.
Features of the JOKKI Can
A Special Can That Opens Fully
- Unlike regular canned beer, the JOKKI Can features a unique design where the entire lid is removed upon opening.
- This creates an open-mouthed drinking experience similar to drinking from a mug, adding to the sense of freedom and refreshment.
Naturally Forming Foam
- The interior of the can is specially processed to produce natural foam when opened.
- This creates a frothy, draft beer-like experience, as if it were freshly poured from a beer server.
The Classic Super Dry Taste
The contents are the same as Asahi Super Dry, offering its signature crisp, dry, and refreshing taste.
How to Best Enjoy the JOKKI Can
- hill it properly in the fridge (recommended temperature: 4–8°C / 39–46°F) → If the beer is too warm, excessive foam may spill over.
- Do not shake before opening → Shaking may cause the foam to overflow uncontrollably.
- Open slowly → Opening too quickly can result in excessive foaming. A slow, careful opening will yield the perfect foam texture.
The Initial Buzz and Current Availability
- Upon its release in April 2021, demand for the JOKKI Can skyrocketed, leading to temporary shortages and sales suspensions.
- Asahi has since ramped up production, and the JOKKI Can is now widely available in supermarkets and convenience stores across Japan.
This groundbreaking product continues to be loved by beer enthusiasts, offering an easy way to enjoy premium beer foam at home.
Taste Comparison: Super Dry vs. JOKKI Can
Though the contents of Super Dry and JOKKI Can are identical, the can design significantly impacts the drinking experience. We conducted a taste test, chilling both beers in the same fridge to ensure similar conditions. To compare accurately, both were consumed directly from the can, without pouring into a glass.
Super Dry (Regular Can)
- First impression: Super crisp and dry!
- The standard pull-tab opening creates a smaller drinking space, leading to a direct, focused flow of beer and carbonation onto the tongue.
- The bitterness, strong carbonation, and coldness sharply stimulate the palate, making the iconic Super Dry crispness and dryness incredibly intense.
JOKKI Can
- First impression: A fun and unique opening experience!
- Be careful—it spilled a bit upon opening due to the foam reaction.
- The wider opening allows beer to spread across the lips and mouth more gently, softening the overall taste.
- The foam effect makes the beer feel smoother and slightly richer, with a bit more sweetness and depth compared to the standard can.
- However, the drinking speed increases, enhancing the throat sensation and making it highly refreshing!
When to Drink Each Type
Super Dry (Regular Can)
- Best for hot days, post-exercise, or after a bath
- Due to its intense crispness, it’s ideal when you want an ice-cold, thirst-quenching beer.
- Perfect for Friday night relaxation with snacks like potato chips or cheese sticks to unwind after a long week.
- Also great during meals, pairing well with a variety of dishes.
JOKKI Can
- Best enjoyed with meals
- Since it doesn’t need to be ice-cold (extremely low temperatures prevent the foam effect), it’s perfect for pairing with food.
- The best pairings include classic pub-style dishes like fried chicken and gyoza (dumplings).
- The wider mouth and foam allow you to enjoy sips between bites, enhancing the overall dining experience.
Final Thoughts: The Impact of the Container on Taste
Though both cans contain the same beer, the difference in container design greatly influences the taste and drinking experience. This highlights one of the fascinating aspects of beer—the vessel can change everything!
Whether you prefer the intense crispness of a regular Super Dry or the smooth, foamy sensation of the JOKKI Can, there’s a perfect way to enjoy Asahi beer for every occasion. Cheers!
